Société de transport de Montréal (STM) Aims to Boost Ridership by 40% with a Mobile App

Société de transport de Montréal (STM) Aims to Boost Ridership by 40% with a Mobile App

Published: 01/January/2014

Reading time: 11 mins

This article explores how Société de transport de Montréal (STM) partnered with SAP to develop the STM Merci App, a mobile app at the centerpiece of an innovative reward and recognition program.

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