SAP Customer Experience is a comprehensive suite of cloud-based customer experience management solutions that helps businesses drive digital transformation. The suite includes solutions for customer relationship management (CRM), e-commerce, marketing, sales, service, and social engagement. SAP Customer Experience offers integration with other SAP and third-party software as well.

SAP Customer Experience is built on the SAP Cloud Platform and uses the SAP HANA database, which delivers real-time data processing capabilities and enables real-time analytics. It is designed to help companies manage customer service requests and tickets so that businesses can provide better quality customer service while also managing customer service levels and performance. With SAP Customer Experience, businesses can offer their customers a consistent and personalized experience across all touchpoints.

Key capabilities of SAP Customer Experience include:

SAP Customer Experience is a comprehensive suite of cloud-based customer experience management solutions that helps businesses drive digital transformation. The suite includes solutions for customer relationship management (CRM), e-commerce, marketing, sales, service, and social engagement. SAP Customer Experience offers integration with other SAP and third-party software as well.

SAP Customer Experience is built on the SAP Cloud Platform and uses the SAP HANA database, which delivers real-time data processing capabilities and enables real-time analytics. It is designed to help companies manage customer service requests and tickets so that businesses can provide better quality customer service while also managing customer service levels and performance. With SAP Customer Experience, businesses can offer their customers a consistent and personalized experience across all touchpoints.

Key capabilities of SAP Customer Experience include:

  • Service request management and ticketing
  • Customer self-service
  • Service level management (SLM)
  • Field service management (FSM)
  • Returns management
  • Social customer service

SAP portfolio of services includes SAP Commerce Cloud Portfolio of Services, SAP Emarsys Customer Engagement, SAP Customer Data Cloud and SAP Customer Data Platform, Experience Management Solutions from SAP, SAP Sales Cloud, and SAP Service Cloud.

Key Considerations for SAP organizations:

  • Transform customer experience with a complete view of the customer across all channels and clouds.With new technologies and trends emerging all the time, it can be tough to keep up with the competition. But if you keep your focus on the customer, you’ll be ahead of the game. Review this podcast about how CTOs can leverage SAP Customer Experience to help their organizations prioritize customer satisfaction as the key to any company’s success.
  • Enhance organizational flexibility with SAP Customer Experience solution enabled by SAP C/4HANA. By putting the customer at the center of attention, from lead to invoicing and beyond, SAP Customer Experience solution enabled by SAP C/4HANA can help organizations adapt quickly to changing business requirements. The integration with the back end via SAP S/4HANA provides visibility into crucial information including inventory levels, current orders, and customer profiles. This allows for a more personalized customer experience.
  • Prioritize investments in improved customer experiences. Read insights from this blog on how organizations should consider prioritizing customer experiences and think about investing in customer self-service technology, such as SAP Customer Experience, that provides a 360-degree view of the customer, allowing businesses to track interactions, understand preferences, and provide personalized service

1263 results

  1. Expand PS Master Data by Adding New Fields to Project Builder

    Published: 15/June/2004

    Reading time: 28 mins

    The available fields in the PS master data are often insufficient to cover a company’s needs. The author describes partner functionality, user-defined fields, and customer-specific fields, which are three different options to incorporate additional fields into the project master. He discusses their advantages and shortcomings and the steps to implement them. When most businesses implement...…

  2. Automatically Move Business Partners, Customers, and Vendors from SAP CRM to SAP ECC

    Published: 15/November/2008

    Reading time: 71 mins

    Create business partners, customers, and vendors in SAP ERP Central Component starting from SAP CRM. Then ensure that the data stays updated in both systems. The process involves the use of middleware and Customer/Vendor Integration functions. The combination of the two functions provides the total end-to-end solution. Key Concept In SAP ERP Central Component (SAP...…

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    SNP’s Kyano Becomes an Operating Layer for Complex SAP, non-SAP Estates

    Published: 23/September/2026

    Reading time: 4 mins

    SNP’s Kyano is evolving from a migration accelerator into an operating layer for continuous change across SAP and non-SAP landscapes. Customer results from E.ON, Pfizer and Fielmann show how staged cutovers, repeated mock runs and scenario-driven agility KPIs are de-risking consolidation, carve-outs and M&A.

  4. SAPinsider Announces Full Slate of Virtual Event Experiences for 2020

    Published: 15/July/2020

    Reading time: 1 mins

    BOSTON – July 15, 2020 – SAPinsider, the world’s largest and fastest-growing independent membership organization of SAP professionals, announces the postponement of all 2020 live conferences due to lingering travel and health concerns over the Corona Virus (COVID-19) pandemic. Previously, SAPinsider announced the launch of its fully virtual conference experience for their flagship annual event.…

  5. R/3 SD Functionality Boosts mySAP CRM 2005 Sales Transactions

    Published: 15/October/2006

    Reading time: 8 mins

    Take a look at five basic R/3 Sales and Distribution features that SAP added to mySAP CRM 2005 to help improve the sales order process. These features are a new Vendor column for line items, the ability to limit the allowed order types by sales area, new business partner templates, product proposals in quotations and...…

  6. Allow Your Customers to Track Deliveries Online with SAP E-Commerce for mySAP ERP

    Published: 01/October/2005

    Reading time: 17 mins

    You can use two different methods to allow customers to track orders via the Web. The simplest method involves tracking orders with the Bill of Lading field and works best when all items for one line item in an order ship together in the same package. A more complex method involves the Express Delivery Company...…

  7. SAPPHIRE NOW 2017 Live Stream – Full Schedule

    Published: 12/May/2017

    Reading time: 11 mins

    Join us on SAPinsider Online for a virtual look at SAPPHIRE NOW 2017, with a sampling of key sessions and keynotes streaming live from Orlando.   Starting Tuesday May 17, SAPPHIRE NOW 2017 coverage begins with SAP CEO Bill McDermott‘s keynote and continues through Thursday with selected sessions from Orlando.  The full list of keynotes and sessions…

  8. Take Control of Customer Rebates in SD

    Published: 15/January/2008

    Reading time: 16 mins

    Learn how to make the necessary configuration changes and start using the Sales and Distribution rebate functionality in your ERP environment. This step-by-step guide explains how standard functionality supports automating your rebates accrual process to achieve higher accuracy, better visibility, and real-time updates posted to the Financial Accounting module. Key Concept A rebate agreement is...…

  9. Q&A on SAP BI 4.2: What’s Happening with SAP’s BI Products, and What Does It Mean for You?

    Published: 01/May/2016

    Reading time: 77 mins

    During this live Q&A session, Jayne, Ty Miller, Olivier Duvelleroy, and several other key product leaders from the BI product groups at SAP, including SAP BusinessObjects Web Intelligence, SAP Lumira, SAP Design Studio, SAP Analysis for Office, and SAP BusinessObjects Crystal Reports, gathered to answer readers’ questions on the road ahead for SAP’s BI products,…

  10. SAP Service Insights

    The Power of Prototyping with SAP Fiori

    Published: 21/December/2024

    Reading time: 3 mins

    SAP Fiori is a design language that enhances user experiences in enterprise applications through prototyping, which fosters user-centric design, cost and time efficiency, improved collaboration, iterative refinement, and promotes user adoption by allowing the creation of interactive, high-fidelity prototypes that closely align with both user needs and business goals.