Surprising Insights on Leveraging Customer Experience: An Interview with Shaivali Shah

Surprising Insights on Leveraging Customer Experience: An Interview with Shaivali Shah

Published: 21/February/2012

Reading time: 2 mins

Shaivali Shah explains the surprising results of the 2011 Customer Experience Radar, and how to leverage customer experience in your own business. Did you invest in a loyalty program this year? You might want to rethink your investment: customers taking Pricewaterhouse Coopers’ 2011 Experience Radar survey ranked loyalty programs last among the factors that led...

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