EMEA

SAP EMEA is the region where the parent company of SAP resides. Founded in 1972, the company headquarters are located in Walldorf in the south of Germany.

What is SAP?

SAP stands for Systems Applications and Products in data processing. SAP has over 100,00 employees worldwide are supporting more than 440,000 customers across 180 countries. It is a global network of customers, partners, employees and thought leaders all helping the world run better and improve people’s lives. About 80% of its customers are small and midsized companies.

SAP EMEA is the region where the parent company of SAP resides. Founded in 1972, the company headquarters are located in Walldorf in the south of Germany.

What is SAP?

SAP stands for Systems Applications and Products in data processing. SAP has over 100,00 employees worldwide are supporting more than 440,000 customers across 180 countries. It is a global network of customers, partners, employees and thought leaders all helping the world run better and improve people’s lives. About 80% of its customers are small and midsized companies.

What does SAP do?

SAP develops software solutions to help organizations of all sizes and all industries run their businesses profitability, adopt continuously, and grow sustainably. The software collects and processes data on one platform, covering everything from raw material purchasing to customer satisfaction. SAP solutions can be installed on premise or used from the cloud helping companies to design and evaluate the entire value chain. They can help to seamlessly link operational data on business processes with experience data, this enables companies to better understand and respond to their customers. SAP strives to drive innovation, high performance, and employee satisfaction with these key values:

  • Purpose: To help every customer with a best run business through purpose and profit.
  • Vision: Help the world run better and to improve people’s lives.
  • Mission: Deliver technology to help the world run better and improve people’s lives.
  • Strategy: To enable enterprises to become intelligent, networked, and sustainable – bringing together the solutions.

Total revenue in 2021 was €27.84billion, including €9.4 billion from its cloud business which is expected to reach more than €22 billion by 2025. Today, SAP customers generate 87% of total global commerce. With concern about the climate crisis, the company aims to become carbon neutral in its own operations by year 2023, which is two years earlier than originally planned.

SAP offers application software for businesses such as supplier relationships, production, warehouse management, sales, customer relationships, and administrative functions. Today, SAP has more than 230 million cloud users and more than 100 solutions covering various business functions. SAP’s machine learning, Internet of Things (loT) and advanced analytics technologies help turn businesses into intelligent enterprises. SAP Business Technology Platform brings together application development, data and analytics, integration, and AI into one platform. It is the central element of SAP’s “RISE with SAP” offering.

355 results

  1. From Blueprint to Bottling: Suntory Oceania’s SAP-Powered Launch

    Reading time: 1 mins

    Suntory Oceania partnered with DXC Technology to deliver a fully integrated SAP S/4HANA platform — combining EWM, PP-PI, and real-time OT integration — at its new Swanbank manufacturing facility, enabling 36% production growth in year one and laying the groundwork for an AI-driven autonomous enterprise.

  2. AI SAP transformation

    SNP and Palantir Are Addressing the Manual Work Behind SAP Modernization

    Published: 06/August/2026

    Reading time: 3 mins

    The SNP-Palantir partnership reflects a growing trend in the SAP ecosystem: applying AI to the execution layer of transformation projects. By automating test-data selection and supporting migration governance, the companies aim to help SAP customers deliver faster, more predictable, and more auditable transformation outcomes.

  3. M&A data management

    SNP Advances AI for Unstructured Data in M&A with Kyano Oros

    Published: 31/July/2026

    Reading time: 3 mins

    M&A teams must enhance their understanding of unstructured data, which comprises about 80% of enterprise data and harbors significant risks, using SNP’s Kyano Oros AI platform to improve deal readiness and governance while ensuring essential information is accurately identified and managed during transactions.

  4. The Friday-to-Monday Test for SAP Transformation: A Conversation with SNP’s CTO

    Published: 10/July/2026

    Reading time: 5 mins

    SAP transformation success is not just whether the system comes back online. It is whether the business can keep building, shipping, invoicing, reporting, and adapting after go-live.

  5. Making the Business Case for SAP Cloud ERP Private (RISE): The Licensing Insights Every CIO Needs for Effective Decision Making

    Reading time: 2 mins

    Over the next five years, one of the most pressing decisions many CIOs and IT leaders will face is whether to remain on-premise with SAP S/4HANA or to transition to SAP Cloud ERP Private Edition. The stakes are high—not only from a technology perspective but also from a financial one, as licensing and subscription models…

  6. Blue glass office tower seen from below, illustrating enterprise architecture and SAP S/4HANA transformation in APAC.

    cbs Pushes APAC Enterprises Beyond SAP S/4HANA Go-Live With Post-Migration Roadmap

    Published: 13/June/2026

    Reading time: 3 mins

    cbs Corporate Business Solutions argues that SAP S/4HANA go-live is only the foundation for APAC transformation. Manual finance consolidation, fragmented inventory data, and stalled AI pilots show where post-migration capability work still needs to happen.

  7. Modern glass office building against a blue sky, representing SAP Cloud ERP Public modernization for APAC organisations.

    SAP Cloud ERP Public in 2026: What APAC Organisations Need to Know Before They Move

    Published: 03/June/2026

    cbs explains why SAP Cloud ERP Public’s 2602 release strengthens the cloud ERP case for APAC

  8. What does it take to run a more efficient transportation network?

    Reading time: 1 min

    Watch this video to find out how Ingevity (North Charleston, USA), a global leader in high-performance products and sustainability technologies, partnered with Westernacher Consulting to achieve greater efficiency using SAP Transportation Management. The outcome was 100% automated planning and carrier selection in SAP TM, 95% data harmonization for processes linked to SAP S/4HANA orders, and…

  9. NBC streamlines management processes with SAP S/4HANA

    Reading time: 2 mins

    Customer: Nox Bellcow Cosmetics Industry: Process Industries – Home & Personal Care – Perfumes & Cosmetics Key technologies: SAP S/4HANA Private Cloud Go-live: 06/2022 Country: China Founded in 2004, Nox Bellcow Cosmetics Ltd (NBC) specializes in the development, design and production of facial masks, skincare products and wet wipes. With a daily production capacity of…

  10. SAP BTP Demand Forecasting: How Nippon Ham Is Rethinking Its Supply Chain

    Reading time: 3 mins

    Nippon Ham deploys AI on SAP BTP to improve demand forecasting and inventory allocation as part of its SAP S/4HANA Connect Project, driving more consistent supply chain decisions.